Regardless of what women wear or how they act, they seem to be criticized for it — often, by men — but a lot of the criticism can come from women to each other as well.
Whether you hardly cover up your body or barely leave any of it exposed, people will always have something to say. Society’s double standards are pretty much impossible to keep up with, and Vox’s Liz Plank highlights this hypocrisy in her sardonic fake infomercial advertising the “Transparen-she.”
Plank promises that if you use this product, which is basically an invisibility cloak from the shoulders down, “your personhood will literally disappear!” This way, women won’t have to worry about trying to meet society’s endless and contradictory expectations regarding the way they dress.
We are expected to dress modestly, and then labeled as prudes for doing so. We are expected to look attractive, and then called sluts for trying. The ‘Transparen-she’ would eliminate the need to attempt to look either way.
Plank also tackles the subject of women being blamed for their sexual assaults based on the way they were dressed before it happened to them.
In her hilarious video, Plank explains the “Transparen-she” by telling us that “scientists have woven society’s simultaneous expectations of sexiness and chastity into a space-age fabric.” Every woman knows that there is a sad truth to this statement, even if it is spoken in a humorous way. We are expected to dress modestly, and then labeled as prudes for doing so. We are expected to look attractive, and then called sluts for trying. The “Transparen-she” would eliminate the need to attempt to look either way — in fact, you wouldn’t be seen at all, so there would be nothing to criticize.
Plank states that this product is for women aged 18-40. Why is it not meant for women over the age of 40? Because “society has already deemed [them] as invisible anyway.” To answer the question of whether a girl who is under the age of 18 can wear the “Transparen-she,” she encourages it by saying, “Body shaming is like violin lessons; you can never start too early!”
There is also a “Transparen-she mini” thrown in for free, “so that people can’t tell if you’re wearing too much or too little makeup.”
This invisibility head-covering would also help Muslim women who deal with the problem of being criticized whether they wear a headscarf or not, so it definitely has multiple benefits.
In the clever ending to this commercial, where women are informed about how to order the “Transparen-she,” we are told, “Remember: Ask your husband before you buy.”
Well, thankfully my husband has already given me permission to order a “Transparen-she.” So what are you waiting for? Go ahead and ask yours if you can order one too! ?