4 Modest Fashion Retailers You Have to Check Out

You wouldn’t have thought back in the 80s (yes, I said 80s) when I was growing up in East London that being a young fashion conscious Muslim woman would ever be catered to in clothing options. It was beyond my fashion fantasies that the Asian/Arab shopping districts, let alone the likes of Macy’s, would be stocking modest designers – or having Muslims modeling modest brands. And during those times, we might as well have forgotten about representation in high fashion magazines like Vogue. Well ladies, as time has gone by, we have certainly made our mark on the fashion retail market with choice in abundance! Here are four modest fashion retailers to check out.

The Modist

Instagram @themodist

The Modist is the U.K.’s top modest retailer, and can be compared to our Net-A-Porter” of luxury apparel. A global internet phenomenon, fashion conscious Muslim women can be mezmerised and seduced by such brands as Haider Ackermann, Bouguessa, Philip Lim and many more. The Modist is a haven of choice, an excitable treasure trove of accessories, garments, and shoes.


Instagram @mimpi_kita

Mimpikita is based in Kuala Lumpur with stores dotted around Malaysia and much to my delight, London’s hip and trendy Portobello Road. They serve as an example of runway influencers and are adored by the media. From the contemporary, stylish, quirky, and bespoke “Lebaran” (innovative special occasion wear) by Mimpikita, it is also available online with shipping to most countries globally.


Instagram @modanisa_en

Modanisa is the U.K’s answer to ASOS an online retailer with an outstanding collection of designer labels. Selma Sari on trend tunics, elegant evening dresses by Nurbanu Kural, New Laviva Denim, and many more excitable brands are all at your fingertips. There is something for every fashion focused female.


Instagram @aabcollection

Aab began in the East end of Londons most famous Asian high street, Green Street. Aab has always celebrated simple tayloring, clean shapes and elegance. You have to see their collection to truly appreciate the creativity behind the designs. 

Who are your favorite modest fashion retailers? Share your fashion go-to sites and stores with us so we can spread the good news!